Mammoth Moving Website Redesign
For Mammoth Moving, a well-established commercial and residential moving company based in Santa Barbara, CA. The client needed a refreshed online presence that matched their reputation for reliability and scale, particularly in large-scale office and industrial moves.
Goals:
Modernize an outdated website to reflect professionalism and trust
Improve SEO and local search visibility
Highlight Mammoth’s full range of services, from household to machinery moving
Make conversion paths (i.e., quote requests and contact forms) more intuitive
Showcase decades of industry experience and customer testimonials
What I Did:
Website Strategy & UX Overhaul: Simplified site navigation and created a clear, service-driven content hierarchy to streamline user experience. Each service page was designed for clarity and SEO performance.
Visual Refresh: Delivered a bold, clean design incorporating Mammoth's branding elements like trucks, logo, and red/black color palette. Hero images emphasized the scale and reliability of their fleet.
Content Development: Wrote and organized content that told the Mammoth story—including their 40+ year legacy, affiliations with the California Moving & Storage Association, and glowing customer testimonials.
Conversion Optimization: Designed custom quote modules and multiple contact CTAs across every page to drive inquiries and bookings.
Mobile Optimization: Ensured the site was responsive across devices for seamless user interaction.
Home Page
Services Page
About Us Page
Reviews Page
Contact Us Page
Results:
Increased time on site and quote form submissions within the first quarter post-launch
Boosted local keyword rankings for “Santa Barbara movers,” “office & industrial moving Santa Barbara,” and related terms
Enhanced credibility through easy access to customer reviews and professional affiliations